Branding really is not a logo on your website or business card. it is so much more than that.
A Brand can be defined as how your company is interacted with by its audience. It is how people view your company and its values.
If there is not a consistent emotional attachment to your company you do not have a brand. If people cannot identify with your company’s core beliefs or the message you want to convey you also don’t have a brand. A brand its not just about looks and colours of a logo although that is important. Branding is the way your company or organisation communicates with its audience and shows its services and products.
It is a way to show off the personality of your company and how it engages in a visual sense to customers and followers. A well crafted brand has a high impact, helps plant your company or products in peoples minds and wins over their hearts and even their souls.
A great brand can bring about loyalty that is fierce and your company can become a household name. Branding that has achieved this are companies such as Ferrari, Apple and Fairy Liquid Although branding is not as complicated as getting a manned mission to Mars, creating a brand that works still needs a bit of thinking and some relevant strategies. At AnodisedBlue we have the experience and tools to be able to update existing brands or create new ones that will work for your business whether it is small or large.
Our branding service can help make your company stand out from the crowd and give your company an identity that is rewarding and engaging for you and your customers.
If you have a branding project in mind contact John to discuss your requirements
I always try to visit you and spend some time learning about your business to start with, because if I understand you and your business then together we can create a site you are proud of.
My whole aim is to guide you through the process so we end up with something we are both happy to show off.
If you want to portray a professional image its always worth considering a professional graphic design service. It gives you consistent quality which you would not get in using something like Microsoft Word. The correct graphic design processes takes into account many different areas: color shading, what the material being printed on it, how the graphic will be used in multiple instances – on signage or van for instance, fonts, colour science, branding, correct optimisation, size and formats for web use and many other things.
All the websites we build for clients are responsive and mobile friendly – this means they will work on all devices into the future.
Sites we build use the latest and most current technology so they are future-proof and work well on all browsers whether mobile or desktop.
All our sites are built for you so they don’t look the same as anyone else’s. We dont use templates unless we are specifically requested. Sites should be a special and unique as you are.
We don’t skimp on what you get, so you can be sure your website will do the job well and has room for growing as your business does.
We design sites for our clients that reflect their products, business and personality. We also make sure with a lot of testing that they work well on a variety of devices and platforms.
I started my career as an Engineering Apprentice, honing my craft as a Vertical Miller and CNC Machinist/Programmer before progressing into Production and Design Engineering. I also served as a Photographic Interpreter and Intelligence Analyst in the Royal Air Force, before moving into IT and Graphic Design — a natural progression as engineering increasingly became IT-driven. Along the way, I gained extensive experience in Engineering Project Management within manufacturing, where I learned the importance of delivering work on time and within budget. I hold university qualifications in Mechanical Engineering, a BSc (Hons) in Software Engineering, and am also a Six Sigma belt and experienced Project Manager.
Throughout my career, I have worked on and led a variety of large-scale, high-value projects. These include the introduction of Iseki tractors, Jacobsen turf machinery, and E-Z-Go golf carts into the UK, as well as contributing to the design and development of JCB wheel loaders and heavy machinery. While with the RAF, I carried out mission-critical intelligence analysis on a Tornado squadron, and earlier in my career was part of the engineering team responsible for designing the HVAC system for the Cathedral of Christ the Saviour in Moscow. I have also held the role of Communications Director for a charity providing outward bound opportunities for disabled and underprivileged children.
Today, I run AnodisedBlue from a home-based design studio, providing professional web, graphic, and digital marketing services. None of my work is outsourced — everything is handled personally to ensure quality, consistency, and accountability. I take pride in being approachable, responsive, and reliable, with services that are tailored to each client’s needs while remaining cost-effective.
Most of my business comes from referrals, recommendations, and repeat clients, a reflection of the long-term relationships I build and the trust clients place in the quality of the work delivered.